{"id":20397,"date":"2020-10-26T17:57:32","date_gmt":"2020-10-26T14:57:32","guid":{"rendered":"https:\/\/www.revotas.com\/tr\/?p=20397"},"modified":"2024-03-20T11:26:02","modified_gmt":"2024-03-20T08:26:02","slug":"turkiyede-alisveris-aliskanliklari-2020","status":"publish","type":"post","link":"https:\/\/www.revotas.com\/tr\/blog\/turkiyede-alisveris-aliskanliklari-2020\/","title":{"rendered":"T\u00fcrkiye\u2019de Al\u0131\u015fveri\u015f Al\u0131\u015fkanl\u0131klar\u0131: 2020"},"content":{"rendered":"<h1><strong>T\u00fcrkiye\u2019de Al\u0131\u015fveri\u015f Al\u0131\u015fkanl\u0131klar\u0131: 2020<\/strong><\/h1>\n<p>IPSOS taraf\u0131ndan haz\u0131rlanan <strong>T\u00fcrkiye\u2019yi Anlama K\u0131lavuzu<\/strong> pek \u00e7ok a\u00e7\u0131dan \u00fclke insan\u0131na \u0131\u015f\u0131k tutarken ayn\u0131 zamanda hedef kitleyi anlamak ve ihtiya\u00e7lar\u0131na do\u011fru yan\u0131t vererek tercih sebebi olmak i\u00e7in de iyi bir yard\u0131mc\u0131. Yap\u0131lan ara\u015ft\u0131rmalar \u0131\u015f\u0131\u011f\u0131nda bu \u00fclke topraklar\u0131nda ya\u015fayan insanlar\u0131n en \u00f6nemli ortak \u00f6zelli\u011fi ge\u00e7mi\u015fe \u00f6zlem, bir noktada nostalji sever tutum.<\/p>\n<p>\u00c7e\u015fitli markalar\u0131n eski \u00fcr\u00fcnlerini g\u00fcn\u00fcm\u00fcze uyarlayarak yeniden piyasaya s\u00fcrmesi ve bu \u00fcr\u00fcnlerin en az \u00e7\u0131kt\u0131\u011f\u0131 tarihteki kadar pop\u00fcler olmas\u0131n\u0131n ard\u0131nda da bu durum yat\u0131yor.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Patron Kim?<\/strong><\/p>\n<p>Konu al\u0131\u015fveri\u015f al\u0131\u015fkanl\u0131klar\u0131na ve ev idaresine geldi\u011finde, evde patron kad\u0131n. \u0130htiya\u00e7 listesi de istekler de onda birikiyor ve son karar\u0131 daima kad\u0131n veriyor. Promosyon ve indirimli \u00fcr\u00fcnleri detayl\u0131 olarak tarayan da kad\u0131n oluyor. Erkekler bunu pek \u00f6nemsemezken kad\u0131n kullan\u0131c\u0131lar, hemen her marketin kampanya d\u00f6nemlerini incelikli bi\u00e7imde takip ediyor.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\" wp-image-20400 aligncenter\" src=\"https:\/\/www.revotas.com\/wp-content\/uploads\/2020\/10\/Al\u0131\u015fveri\u015fAl\u0131\u015fkanl\u0131klar\u01312020_2-300x169.png\" alt=\"\" width=\"485\" height=\"273\"><\/p>\n<p><strong>Marka Sadakati<\/strong><\/p>\n<p>Marka sadakati ve g\u00fcven T\u00fcrkiye\u2019de olduk\u00e7a h\u00e2kim. Elbette segmentlere g\u00f6re de\u011fi\u015fiklik g\u00f6sterse de kullan\u0131c\u0131lar kullanmaktan memnun olduklar\u0131 markadan \u015fa\u015fm\u0131yor. Ara\u015ft\u0131rma yapmaktan da vazge\u00e7miyorlar elbette. O markan\u0131n en uygun fiyata nerede sat\u0131ld\u0131\u011f\u0131 konusunda t\u00fcm uygulamalar\u0131 ara\u015ft\u0131r\u0131yor ve al\u0131\u015fveri\u015flerini bu \u015fekilde ger\u00e7ekle\u015ftiriyorlar.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>K\u00fc\u00e7\u00fck Umutlar, Tatl\u0131 \u015e\u0131mar\u0131kl\u0131klar<\/strong><\/p>\n<p>\u00d6zellikle pandemi sonras\u0131nda al\u0131m g\u00fcc\u00fc de sekteye u\u011frad\u0131. Ara\u015ft\u0131rmalar, kullan\u0131c\u0131lar\u0131n ilk fedakarl\u0131\u011f\u0131 giyim ve d\u0131\u015far\u0131da yeme-i\u00e7me al\u0131\u015fkanl\u0131klar\u0131ndan yapt\u0131\u011f\u0131n\u0131 ortaya koyuyor. Pazarlama uzmanlar\u0131 i\u00e7in bu bilgi do\u011fru kampanyalar\u0131, do\u011fru kullan\u0131c\u0131larla bulu\u015fturmak ve aktif sat\u0131\u015f yaratmak i\u00e7in \u00f6nemli. \u00c7\u00fcnk\u00fc kullan\u0131c\u0131lar nadiren de olsa kendini \u015f\u0131martmay\u0131 ve mutlu hissetmeyi seviyor.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Temel \u0130htiya\u00e7 Kategorisi Y\u00fckseli\u015fte<\/strong><\/p>\n<p>\u0130nsanlar\u0131n evde kald\u0131\u011f\u0131 bu d\u00f6nemde g\u0131da ve temizlik \u00fcr\u00fcnlerine ra\u011fbet son derece artt\u0131. Hatta stoklama al\u0131\u015fkanl\u0131\u011f\u0131 da olduk\u00e7a yayg\u0131nla\u015ft\u0131. Kullan\u0131c\u0131lar performans\u0131ndan memnun kald\u0131klar\u0131 \u00fcr\u00fcnleri \u00f6zellikle iyi kampanyalarla yakalad\u0131klar\u0131nda birden fazla say\u0131da sat\u0131n almay\u0131 tercih ediyor.<\/p>\n<ul>\n<li>El dezenfekte \u00fcr\u00fcnlerinde %178 art\u0131\u015f<\/li>\n<li>Kolonya\/Dezenfektanlar \u00fcr\u00fcnlerinde %420 art\u0131\u015f<\/li>\n<li>\u015ei\u015fe su sat\u0131\u015flar\u0131nda %78 art\u0131\u015f<\/li>\n<li>Vitaminlerde sat\u0131\u015flar\u0131nda %78 art\u0131\u015f<\/li>\n<li>Mendil sat\u0131\u015flar\u0131nda %43 art\u0131\u015f<\/li>\n<li>Sabun sat\u0131\u015flar\u0131nda %33 art\u0131\u015f<\/li>\n<li>Tuvalet k\u00e2\u011f\u0131d\u0131 ve ka\u011f\u0131t havlu sat\u0131\u015flar\u0131nda %26 art\u0131\u015f<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"wp-image-20409 aligncenter\" src=\"https:\/\/www.revotas.com\/wp-content\/uploads\/2020\/10\/ekran-resmi-2020-08-20-113838-480-300x167.png\" alt=\"\" width=\"510\" height=\"284\"><\/p>\n<p>&nbsp;<\/p>\n<p><strong>E-Ticaret Siteleri Tercih Sebebi<\/strong><\/p>\n<p>Salg\u0131nla birlikte pop\u00fclaritesi iyice artan e-ticaret siteleri kullan\u0131c\u0131lar\u0131n u\u011frak noktas\u0131. D\u0131\u015far\u0131 \u00e7\u0131kmak istemeyen kullan\u0131c\u0131lar ihtiya\u00e7lar\u0131n\u0131 bu \u015fekilde sa\u011flama e\u011filiminde. Haliyle diledi\u011fi her \u00fcr\u00fcne online olarak ula\u015fan kullan\u0131c\u0131lar daha mutlu. \u00dcr\u00fcn gam\u0131n\u0131 art\u0131ran siteler ise bu d\u00f6nemi daha kazan\u00e7l\u0131 ge\u00e7iriyor.<\/p>\n<p><img decoding=\"async\" class=\"wp-image-20410 aligncenter\" src=\"https:\/\/www.revotas.com\/wp-content\/uploads\/2020\/10\/ekran-resmi-2020-08-20-113736-578-300x168.png\" alt=\"\" width=\"508\" height=\"284\"><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>T\u00fcrkiye\u2019de Al\u0131\u015fveri\u015f Al\u0131\u015fkanl\u0131klar\u0131: 2020 IPSOS taraf\u0131ndan haz\u0131rlanan T\u00fcrkiye\u2019yi Anlama K\u0131lavuzu pek \u00e7ok a\u00e7\u0131dan \u00fclke insan\u0131na \u0131\u015f\u0131k tutarken ayn\u0131 zamanda hedef kitleyi anlamak ve ihtiya\u00e7lar\u0131na do\u011fru yan\u0131t vererek tercih sebebi olmak i\u00e7in de iyi bir yard\u0131mc\u0131. Yap\u0131lan ara\u015ft\u0131rmalar \u0131\u015f\u0131\u011f\u0131nda bu \u00fclke [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":31235,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2085,2091],"tags":[],"class_list":["post-20397","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-2","category-e-ticaret-blog-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>T\u00fcrkiye\u2019de Al\u0131\u015fveri\u015f Al\u0131\u015fkanl\u0131klar\u0131: 2020 - Revotas<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.revotas.com\/tr\/blog\/turkiyede-alisveris-aliskanliklari-2020\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"T\u00fcrkiye\u2019de Al\u0131\u015fveri\u015f Al\u0131\u015fkanl\u0131klar\u0131: 2020 - Revotas\" \/>\n<meta property=\"og:description\" content=\"T\u00fcrkiye\u2019de Al\u0131\u015fveri\u015f Al\u0131\u015fkanl\u0131klar\u0131: 2020 IPSOS taraf\u0131ndan haz\u0131rlanan T\u00fcrkiye\u2019yi Anlama K\u0131lavuzu pek \u00e7ok a\u00e7\u0131dan \u00fclke insan\u0131na \u0131\u015f\u0131k tutarken ayn\u0131 zamanda hedef kitleyi anlamak ve ihtiya\u00e7lar\u0131na do\u011fru yan\u0131t vererek tercih sebebi olmak i\u00e7in de iyi bir yard\u0131mc\u0131. 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