{"id":20457,"date":"2020-11-18T12:06:55","date_gmt":"2020-11-18T09:06:55","guid":{"rendered":"https:\/\/www.revotas.com\/tr\/?p=20457"},"modified":"2024-03-20T11:21:23","modified_gmt":"2024-03-20T08:21:23","slug":"e-ticarette-en-anlamli-yol-arkadasligi-customer-journey","status":"publish","type":"post","link":"https:\/\/www.revotas.com\/tr\/blog\/e-ticarette-en-anlamli-yol-arkadasligi-customer-journey\/","title":{"rendered":"E-Ticarette En Anlaml\u0131 Yol Arkada\u015fl\u0131\u011f\u0131: Customer Journey"},"content":{"rendered":"

E-Ticarette En Anlaml\u0131 Yol Arkada\u015fl\u0131\u011f\u0131: Customer Journey<\/strong><\/span><\/h1>\n

Customer Journey yani m\u00fc\u015fterinin yol haritas\u0131; kullan\u0131c\u0131n\u0131n bir \u00fcr\u00fcn\u00fc, hizmeti, herhangi bir \u015feyi kullanmaya karar verirken att\u0131\u011f\u0131 t\u00fcm ad\u0131mlar\u0131 ve ge\u00e7ece\u011fi yollar\u0131 analiz eden bir yolculuk plan\u0131. Markalar\u0131n durduklar\u0131 noktay\u0131 do\u011frudan hedef kitlelerinin g\u00f6z\u00fcnden g\u00f6rmesini sa\u011flayan e\u015fsiz bir \u00e7al\u0131\u015fma.<\/p>\n

\"\"<\/strong><\/span><\/h1>\n

Alt\u0131nba\u015f Ba\u015far\u0131 Hikayesi’ni izlemek i\u00e7in t\u0131klay\u0131n. <\/span><\/a><\/strong><\/h1>\n

 <\/p>\n

Revotas<\/strong><\/span><\/a>, markalar\u0131na bu hizmeti sunarken, ba\u015far\u0131 i\u00e7in ka\u00e7\u0131n\u0131lmaz olan t\u00fcm detaylara dikkat ederek kullan\u0131c\u0131lar\u0131n\u0131zla birlikte bu yolda y\u00fcr\u00fcmeniz i\u00e7in her detay\u0131 size sunuyor. Customer Journey hizmeti<\/strong> <\/a><\/span>ile kullan\u0131c\u0131lar\u0131n al\u0131\u015fveri\u015f al\u0131\u015fkanl\u0131klar\u0131, karar verme noktalar\u0131, aktif sat\u0131\u015f\u0131n ger\u00e7ekle\u015fmesindeki ipu\u00e7lar\u0131 gibi konular\u0131 analiz ederek sahip oldu\u011funuz bu bilgileri uzman kadro e\u015fli\u011finde do\u011fru kullanmay\u0131 \u00f6\u011frenerek kullan\u0131c\u0131 say\u0131lar\u0131n\u0131z\u0131 art\u0131rabilir, sad\u0131k m\u00fc\u015fteri kitlenizi \u00e7o\u011faltabilirsiniz.<\/p>\n

Ben olsam ne yapard\u0131m?<\/strong><\/span><\/p>\n

Sat\u0131n alma karar a\u015famalar\u0131n\u0131 anlamak, sat\u0131c\u0131 olarak durdu\u011funuz noktadan ayr\u0131l\u0131p kullan\u0131c\u0131lar\u0131n g\u00f6z\u00fcnden verdi\u011finiz hizmeti de\u011ferlendirebilmenizle do\u011frudan alakal\u0131. Customer Journey<\/a> <\/strong><\/span>olu\u015fturulurken size sunulacak olan, persona bilgileri, zaman \u00e7izelgesi, kullan\u0131c\u0131lar\u0131n duygular\u0131, kulland\u0131klar\u0131 kanallar ve temas noktalar\u0131n\u0131n do\u011fru yorumlanmas\u0131 ile yapt\u0131\u011f\u0131n\u0131z i\u015fi en objektif haliyle kullan\u0131c\u0131lar\u0131n\u0131z\u0131n g\u00f6z\u00fcnden g\u00f6rebilir ve markan\u0131z\u0131 bu do\u011frultuda geli\u015ftirebilirsiniz. Bu sayede do\u011frudan hedef kitle odakl\u0131 ilerleyebilirsiniz. Customer Journey<\/a><\/span><\/strong>, kullan\u0131c\u0131 g\u00f6z\u00fcnden analiz sa\u011flar, t\u00fcm ihtimalleri de\u011ferlendirir ve iyi planland\u0131\u011f\u0131 durumda t\u00fcm a\u00e7\u0131lardan verime ula\u015facak bir kullan\u0131c\u0131 memnuniyeti sa\u011flar. Bu da markan\u0131za s\u00fcrekli olarak aktif sat\u0131\u015f, yeni kullan\u0131c\u0131lar, sad\u0131k kullan\u0131c\u0131 kitlesi olarak geri d\u00f6ner.<\/p>\n

\"\"<\/p>\n

Do\u011fru Haritalama, Do\u011fru Strateji<\/strong><\/span><\/p>\n

Kullan\u0131c\u0131lar\u0131n\u0131z\u0131 anlaman\u0131z onlarla empati kurabilmenizi sa\u011flar bu \u015fekilde \u00fcr\u00fcn ve servislerinizin kalitesi, verimlili\u011fi artar. Pazarlama stratejileriniz ger\u00e7ek veriler \u00fczerine kurulur, hata pay\u0131n\u0131z olduk\u00e7a d\u00fc\u015fer. Marka bilinirli\u011fi ve imaj\u0131 artar. Kullan\u0131c\u0131lar\u0131n\u0131z\u0131n ihtiya\u00e7lar\u0131n\u0131 da isteklerini de ayn\u0131 noktada g\u00f6rebilirsiniz, bak\u0131\u015f a\u00e7\u0131n\u0131z\u0131n geni\u015flemesiyle do\u011fru temas noktalar\u0131 olu\u015fturabilirsiniz. Kullan\u0131c\u0131lar\u0131n\u0131zla ayn\u0131 yolda y\u00fcr\u00fcyerek onlara kendilerini de\u011ferli hissettirir ve aidiyet hissini yaratabilirsiniz.<\/p>\n

Kendini Evinde Hisseden Kullan\u0131c\u0131lar<\/strong><\/span><\/p>\n

Anla\u015f\u0131lmay\u0131 herkes \u00e7ok sever, bu do\u011fru \u015fekilde ve detayl\u0131 ger\u00e7ekle\u015fti\u011finde kullan\u0131c\u0131lar\u0131n\u0131z sizinle temas kurduklar\u0131nda kendilerini evde hisseder ve bu rahatl\u0131kla \u00e7ok daha h\u0131zl\u0131 karar verir. Alternatif aramak yerine, de\u011ferli hissettikleri, ihtiya\u00e7lar\u0131na, isteklerine do\u011frudan cevap veren yerde olmay\u0131 tercih ederler.<\/p>\n

Revotas<\/a><\/span><\/strong> olarak markalar\u0131m\u0131z\u0131n kullan\u0131c\u0131lar\u0131n\u0131 do\u011fru segmente ederek, kullan\u0131c\u0131 yolculuklar\u0131n\u0131 Customer Success Manager<\/em><\/strong><\/span>‘lar\u0131m\u0131zla birlikte tasarl\u0131yor ve sad\u0131k m\u00fc\u015fteri olu\u015fturma ve sat\u0131\u015flar\u0131 art\u0131rma \u00fczerine \u00e7al\u0131\u015f\u0131yoruz. Siz de kullan\u0131c\u0131lar\u0131n\u0131z\u0131n yolculu\u011funu tasarlamak ve sad\u0131k m\u00fc\u015fteri yaratmak ve sat\u0131\u015flar\u0131n\u0131z\u0131 art\u0131rmak istiyorsan\u0131z hemen bizimle ileti\u015fime ge\u00e7in<\/a><\/strong><\/span>. Gelin, bu yolculu\u011fa birlikte \u00e7\u0131kal\u0131m.<\/p>\n","protected":false},"excerpt":{"rendered":"

E-Ticarette En Anlaml\u0131 Yol Arkada\u015fl\u0131\u011f\u0131: Customer Journey Customer Journey yani m\u00fc\u015fterinin yol haritas\u0131; kullan\u0131c\u0131n\u0131n bir \u00fcr\u00fcn\u00fc, hizmeti, herhangi bir \u015feyi kullanmaya karar verirken att\u0131\u011f\u0131 t\u00fcm ad\u0131mlar\u0131 ve ge\u00e7ece\u011fi yollar\u0131 analiz eden bir yolculuk plan\u0131. Markalar\u0131n durduklar\u0131 noktay\u0131 do\u011frudan hedef kitlelerinin […]<\/p>\n","protected":false},"author":1,"featured_media":37285,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2085,2087,2091],"tags":[],"class_list":["post-20457","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-2","category-cxp","category-e-ticaret-blog-2"],"yoast_head":"\nE-Ticarette En Anlaml\u0131 Yol Arkada\u015fl\u0131\u011f\u0131: Customer Journey - Revotas<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.revotas.com\/tr\/blog\/e-ticarette-en-anlamli-yol-arkadasligi-customer-journey\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"E-Ticarette En Anlaml\u0131 Yol Arkada\u015fl\u0131\u011f\u0131: Customer Journey - Revotas\" \/>\n<meta property=\"og:description\" content=\"E-Ticarette En Anlaml\u0131 Yol Arkada\u015fl\u0131\u011f\u0131: Customer Journey Customer Journey yani m\u00fc\u015fterinin yol haritas\u0131; kullan\u0131c\u0131n\u0131n bir \u00fcr\u00fcn\u00fc, hizmeti, herhangi bir \u015feyi kullanmaya karar verirken att\u0131\u011f\u0131 t\u00fcm ad\u0131mlar\u0131 ve ge\u00e7ece\u011fi yollar\u0131 analiz eden bir yolculuk plan\u0131. 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