{"id":21823,"date":"2021-04-30T11:31:17","date_gmt":"2021-04-30T08:31:17","guid":{"rendered":"https:\/\/www.revotas.com\/tr\/?p=21823"},"modified":"2024-05-03T10:23:22","modified_gmt":"2024-05-03T07:23:22","slug":"anneler-gunune-ozel-e-posta-ipuclari","status":"publish","type":"post","link":"https:\/\/www.revotas.com\/tr\/blog\/anneler-gunune-ozel-e-posta-ipuclari\/","title":{"rendered":"Anneler G\u00fcn\u00fc’ne \u00d6zel E-Posta \u0130pu\u00e7lar\u0131"},"content":{"rendered":"\t\t
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M\u00fc\u015fterilerin Kalbini Kazanmak \u0130\u00e7in Anneler G\u00fcn\u00fc’ne \u00d6zel E-Posta \u0130pu\u00e7lar\u0131<\/span><\/h1>

Anneler G\u00fcn\u00fc’nde e-posta pazarlama kampanyalar\u0131, kullan\u0131c\u0131lar\u0131n\u0131za m\u00fckemmel Anneler G\u00fcn\u00fc hediyeleri se\u00e7melerine yard\u0131mc\u0131 olmak ve e-ticaret sat\u0131\u015flar\u0131n\u0131 art\u0131rmak<\/span><\/a> i\u00e7in harika bir yoldur.\u00a0Bu Anneler G\u00fcn\u00fc’nde d\u00f6n\u00fc\u015f\u00fcmlerinizi art\u0131rmaya y\u00f6nelik en iyi e-posta ipu\u00e7lar\u0131m\u0131z\u0131 ke\u015ffetmek i\u00e7in okumaya devam edin.<\/p>

Revotas CXP, Customer Engagement ile m\u00fc\u015fteri ili\u015fkilerini y\u00f6netme ve m\u00fc\u015fteri deneyimini geli\u015ftirme konusunda kapsaml\u0131 bir \u00e7\u00f6z\u00fcm sunabilirsiniz. M\u00fc\u015fteri verilerini tek bir platformda toplayabilir, analiz edebilir ve y\u00f6netebilirsiniz. M\u00fc\u015fterilerin etkile\u015fimlerini, tercihlerini, al\u0131\u015fveri\u015f al\u0131\u015fkanl\u0131klar\u0131n\u0131 ve di\u011fer \u00f6nemli bilgileri Revotas CXP ile izleyebilirsiniz.<\/p>

M\u00fc\u015fteri segmentasyonu yaparak farkl\u0131 m\u00fc\u015fteri gruplar\u0131na \u00f6zel kampanyalar ve i\u00e7erikler olu\u015fturman\u0131za yard\u0131mc\u0131 olur. Bu sayede ki\u015fiselle\u015ftirilmi\u015f ileti\u015fim<\/strong> sa\u011flayarak m\u00fc\u015fteri deneyimini iyile\u015ftirebilirsiniz.<\/p>

Anneler G\u00fcn\u00fc e-postan\u0131z, kullan\u0131c\u0131lara en iyi Anneler G\u00fcn\u00fc hediyesini bulmalar\u0131na yard\u0131mc\u0131 olacak yararl\u0131 bilgiler sa\u011flamal\u0131d\u0131r.\u00a0Di\u011fer t\u00fcm \u00f6zel g\u00fcnler e-posta kampanyalar\u0131nda<\/span><\/a> oldu\u011fu gibi, hediye se\u00e7melerine yard\u0131mc\u0131 olmakla tan\u0131t\u0131m yapmak aras\u0131ndaki dengeyi bulman\u0131z gerekmektedir.<\/p>

\"\u00c7ilek<\/a><\/p>

1.\u00a0<\/strong>Okuyuculara hediye fikirleri verin<\/strong><\/span><\/p>

Kullan\u0131c\u0131lar\u0131n Anneler G\u00fcn\u00fc ile ilgili en zor s\u00fcreci do\u011fru hediyeyi bulmakt\u0131r. D\u0131\u015far\u0131da \u00e7ok fazla se\u00e7enek var ve anneler sana ne istediklerini s\u00f6yleyemeyecek kadar iyi y\u00fcrekli ama hepimiz birinci s\u0131n\u0131fta yapt\u0131\u011f\u0131m\u0131z k\u00e2\u011f\u0131t g\u00fcllerin sonsuza dek s\u00fcrmeyece\u011fini biliyoruz, bu y\u00fczden ki\u015fiye \u00f6zel hediyeler vererek annelerimizi mutlu edebiliriz.<\/p>

E-posta, m\u00fc\u015fterilerinize bu sorunla ilgili yard\u0131mc\u0131 olmak i\u00e7in m\u00fckemmel bir f\u0131rsatt\u0131r.\u00a0Kullan\u0131c\u0131lar\u0131n\u0131za ma\u011fazan\u0131zda Anneler G\u00fcn\u00fc hediyesi olarak g\u00fczel bir hediye olacak bir hediye rehberi sunmal\u0131s\u0131n\u0131z. Ama\u00e7 sat\u0131n alma karar s\u00fcresini h\u0131zland\u0131rmak ve net bir CTA ile hediye fikirleri sunmakt\u0131r. Tek tek \u00fcr\u00fcnleri \u00f6ne \u00e7\u0131karabilir veya en uygun \u00fcr\u00fcn kategorilerini\u00a0vurgulayabilirsiniz. Bu e-postalar\u0131n\u0131n en avantajl\u0131 yanlar\u0131ndan biri, eve teslim ve hediye paketi se\u00e7eneklerinin a\u00e7\u0131k\u00e7a belirtilmi\u015f olmas\u0131d\u0131r.\u00a0Mevcut ba\u011flam g\u00f6z \u00f6n\u00fcne al\u0131nd\u0131\u011f\u0131nda, al\u0131\u015fveri\u015f yapanlar\u0131n bu bilgilere \u00f6nceden sahip olmas\u0131 karar verme s\u00fcrecini h\u0131zland\u0131rma konusunda \u00f6nemlidir.<\/p>

\u00a0<\/div>

\"\"2.\u00a0<\/strong>Sonu\u00e7lara ve faydalara odaklan\u0131n<\/strong><\/span><\/p>

Hediye fikirleri eklemek harika olsa da, insanlar\u0131n do\u011fru hediye kararlar\u0131n\u0131 vermelerine yard\u0131mc\u0131 olmak i\u00e7in daha da fazlas\u0131n\u0131 yapabilirsiniz. Hediye al\u0131\u015fveri\u015fi yaparken bir \u00fcr\u00fcn\u00fc bir ki\u015fiyle e\u015fle\u015ftirmek zor olabilir.\u00a0Buna yard\u0131mc\u0131 olmak i\u00e7in, e-posta i\u00e7eri\u011finizi \u00fcr\u00fcn\u00fcn nas\u0131l kullan\u0131ld\u0131\u011f\u0131na veya ne gibi faydalar sa\u011flad\u0131\u011f\u0131na odaklay\u0131n. Marka fiyat\u0131 dahil etmek yerine, \u00fcr\u00fcn\u00fcn anneler i\u00e7in neden iyi bir hediye olaca\u011f\u0131n\u0131 vurgulayan metinler ekleyerek kullan\u0131c\u0131lara daha faydal\u0131 bilgi verebilirsiniz. Bu e-ticaret sat\u0131\u015flar\u0131n\u0131 art\u0131rmak i\u00e7in etkili bir taktiktir.\u00a0Okuyucular, \u00fcr\u00fcn\u00fcn faydalar\u0131n\u0131n alt\u0131n\u0131 \u00e7izerek bu fayday\u0131 hediyeyi alan ki\u015fi (yani anneleri) ile e\u015fle\u015ftirecektir.\u00a0Elbette herkes annesinin “\u00fcr\u00fcn hakk\u0131nda detayl\u0131 bilgi” almas\u0131n\u0131 ister, bu y\u00fczden bunu okuyacak ve anneleri i\u00e7in sat\u0131n almak isteyeceklerdir.<\/p>

3.\u00a0<\/strong>Basitli\u011fi ve ki\u015fiselle\u015ftirmeyi kullan\u0131n<\/strong><\/span><\/p>

\u00c7ok \u00e7e\u015fitli \u00fcr\u00fcnler sunuyorsan\u0131z, her \u015feyi bir hediye fikri olarak sergilemek en iyi fikir olmayabilir.\u00a0Bunun yerine, s\u00fcreci olabildi\u011fince basitle\u015ftirmelisiniz. Bunu yapman\u0131n iki yolu vard\u0131r:<\/p>

E-posta listesi segmentasyonu:<\/strong>\u00a0\u0130lgi alanlar\u0131na, davran\u0131\u015flar\u0131na veya demografik \u00f6zelliklerine g\u00f6re farkl\u0131 m\u00fc\u015fteri gruplar\u0131na farkl\u0131 e-postalar g\u00f6nderin.<\/p>

Ki\u015fiselle\u015ftirilmi\u015f \u00f6neriler:\u00a0<\/strong>Mevcut abone verilerine dayal\u0131 olarak ki\u015fiselle\u015ftirilmi\u015f \u00fcr\u00fcn \u00f6nerileri sa\u011flay\u0131n. \u0130nsanlar Anneler G\u00fcn\u00fc’nde kendileri yerine ba\u015fkas\u0131 i\u00e7in al\u0131\u015fveri\u015f yapt\u0131klar\u0131ndan, ikinci se\u00e7ene\u011fi tercih etmek muhtemelen daha iyidir. Okuyucunun dikkatini gelen kutusunda \u00e7ekmek i\u00e7in e-posta konu sat\u0131rlar\u0131n\u0131z\u0131 ve \u00f6n ba\u015fl\u0131\u011f\u0131n\u0131z\u0131 da ki\u015fiselle\u015ftirebilirsiniz. E-postalar\u0131n\u0131za biraz mizah ve ki\u015filik katabildi\u011finiz zaman markan\u0131z\u0131n\u00a0alg\u0131s\u0131 daha samimi ve insanc\u0131l oluyor. Bu, d\u00f6n\u00fc\u015f\u00fcmlerinizi art\u0131rmada uzun bir yol kat edebilir.<\/p>

4.\u00a0<\/strong>E-posta Optimizasyonu<\/strong><\/span><\/p>

G\u00f6nderen ad\u0131n\u0131z\u0131 kontrol edin<\/strong><\/p>

Al\u0131c\u0131n\u0131n bir e-posta ald\u0131\u011f\u0131nda bakt\u0131\u011f\u0131 ilk \u015fey budur.\u00a0G\u00f6nderen ad\u0131n\u0131z\u0131n yaln\u0131zca bir e-posta adresi de\u011fil, \u015firketin ad\u0131 veya bir \u00e7al\u0131\u015fan\u0131n ad\u0131 olsun, ger\u00e7ek bir ad g\u00f6stermek gerekir.\u00a0Bu, al\u0131c\u0131ya e-postan\u0131n ger\u00e7ek oldu\u011fu konusunda g\u00fcven verir.<\/p>

Cazip bir konu ba\u015fl\u0131\u011f\u0131 ipu\u00e7lar\u0131:<\/strong><\/p>

  • Okuyucunun sorunlu noktalar\u0131n\u0131 ele al\u0131n.\u00a0Diyelim ki\"\" Anneler G\u00fcn\u00fc al\u0131\u015fveri\u015flerini son dakikaya b\u0131rakt\u0131lar.\u00a0Konu sat\u0131r\u0131n\u0131zda bir \u00e7\u00f6z\u00fcm \u00f6ne s\u00fcrmek i\u00e7in harika bir f\u0131rsat.\u00a0‘Anneler G\u00fcn\u00fc’ne zaman\u0131nda teslim\u00a0etmek\u00a0i\u00e7in\u00a0bug\u00fcn sipari\u015f verin’\u00a0<\/em><\/li>
  • Ki\u015fiselle\u015ftirin.<\/li>
  • K\u0131sa tutun (50 karakter veya daha az)<\/li>
  • Bir veya iki emoji ekleyin – ama a\u015f\u0131r\u0131ya ka\u00e7may\u0131n<\/li><\/ul>

    Anneler G\u00fcn\u00fc konu sat\u0131r\u0131 \u00f6rnekleri<\/strong><\/p>

    E-postadaki de\u011fere hitap eden k\u0131sa, etkili bir konu sat\u0131r\u0131 ile Anneler G\u00fcn\u00fc e-postas\u0131 a\u00e7ma oranlar\u0131n\u0131z\u0131 art\u0131r\u0131n.<\/p>

    • \u00c7ok ge\u00e7 de\u011fil!\u00a0Anneler G\u00fcn\u00fc’ne hediyenizi teslim etmemiz i\u00e7in \u015fimdi sipari\u015f verin<\/li>
    • Annene ne alaca\u011f\u0131na dair bir fikrin yok mu?\u00a0Bu fikirlere bir g\u00f6z at\u0131n!<\/li>
    • Annenizin sevece\u011fi\u00a07 hediye fikri<\/li>
    • Asla unutamayaca\u011f\u0131 bir Anneler G\u00fcn\u00fc hediyesi al<\/li>
    • Anneler G\u00fcn\u00fc kampanyalar\u0131m\u0131za g\u00f6z at\u0131n<\/li>
    • Anneleriniz i\u00e7in al\u0131\u015fveri\u015f yapmaya haz\u0131r m\u0131s\u0131n\u0131z?<\/li>
    • Bu hafta sonu Anneler G\u00fcn\u00fc’ne \u00f6zel \u00fccretsiz kargo<\/li>
    • Annenizin sevece\u011fi\u00a07 hediye fikri<\/li>
    • Anneler G\u00fcn\u00fc \u00d6zel: 200TL \u00fczerindeki t\u00fcm sipari\u015flerde \u00dccretsiz Kargo<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

      M\u00fc\u015fterilerin Kalbini Kazanmak \u0130\u00e7in Anneler G\u00fcn\u00fc’ne \u00d6zel E-Posta \u0130pu\u00e7lar\u0131 Anneler G\u00fcn\u00fc’nde e-posta pazarlama kampanyalar\u0131, kullan\u0131c\u0131lar\u0131n\u0131za m\u00fckemmel Anneler G\u00fcn\u00fc hediyeleri se\u00e7melerine yard\u0131mc\u0131 olmak ve e-ticaret sat\u0131\u015flar\u0131n\u0131 art\u0131rmak i\u00e7in harika bir yoldur. Bu Anneler G\u00fcn\u00fc’nde d\u00f6n\u00fc\u015f\u00fcmlerinizi art\u0131rmaya y\u00f6nelik en iyi e-posta ipu\u00e7lar\u0131m\u0131z\u0131 ke\u015ffetmek […]<\/p>\n","protected":false},"author":1,"featured_media":48109,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2085,2088,2089],"tags":[],"class_list":["post-21823","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-2","category-e-posta-pazarlama","category-onemli-gunler"],"yoast_head":"\nAnneler G\u00fcn\u00fc'ne \u00d6zel E-Posta \u0130pu\u00e7lar\u0131 - Revotas<\/title>\n<meta name=\"description\" content=\"Anneler G\u00fcn\u00fc'ne \u00f6zel e-posta ipu\u00e7lar\u0131 ile m\u00fc\u015fterilerinizin kalbini kazanmaya haz\u0131r m\u0131s\u0131n\u0131z? 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