Marketing Automation

What is Customer Lifetime Value? How to Optimize?

What is Customer Lifetime Value? How to Optimize? The concept known as CLV (Customer Life Time Value) has become a very popular concept in the field of digital marketing, especially recently. However, many companies can still ignore CLV, which has […]

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What is Behavioral Targeting?

Behavioral targeting is a method to increase the effectiveness of your campaigns by examining and analyzing the habits and paths of your users and allowing you to develop your marketing strategy accordingly. While doing this, items such as the search […]

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The Importance of Mother’s Day for E-Commerce Sites

E-mail Tips for Mother’s Day to Win the Hearts of Customers E-mail marketing campaigns on Mother’s Day are a great way to help your users choose the perfect Mother’s Day gifts and increase e-commerce sales. Read on to discover our […]

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E-mail Tips for Mother’s Day to Win the Hearts of Customers

E-mail Tips for Mother’s Day to Win the Hearts of Customers E-mail marketing campaigns on Mother’s Day are a great way to help your users choose the perfect Mother’s Day gifts and increase e-commerce sales. Read on to discover our […]

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Tips to Make Your Consumers Feel Special on Mother’s Day

Tips to Make Your Consumers Feel Special on Mother’s Day The second Sunday of May, which has great meaning and importance for all of us, it has arrived. For sure that we will make little surprises for our mothers, who […]

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Knowing Your Customers

An effective contact strategy should think beyond traditional outbound email promotions that make up the vast majority of email programs. Marketers should update and improve their strategies and include targeted promotions that are integrated with multi-channel communications. Profile-based Segmentation, Targeting […]

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The 5 Principles of Marketing Automation

1. Targeting The first step in building any sustainable structure is to ensure a proper foundation. Think of your database as this foundation. Without the proper data management and hygiene in place, your marketing operations will suffer because it’s nearly impossible […]

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How to Get Started with Marketing Automation

How to Get Started with Marketing Automation Why do we spend so much time writing and sending emails, creating social media ads, and creating our marketing campaigns? There’s a solution to make your marketing campaigns more efficient. Marketing automation can […]

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