Valentine’s Day Email Campaigns Focused on CXP

If you’re not ready for the most love and romance-filled campaign of the year, don’t worry! With the Revotas Customer Experience Platform, you can create fantastic email campaigns and scenarios.

Email series that will help you prepare amazing emails for Valentine’s Day:

Cart Reminder Series

Cart reminder email series is the most effective profit among all automations. This automation can be utilized to encourage users who have added products to their cart on Valentine’s Day but have chosen not to proceed for any reason, prompting them to complete the purchase and capturing a potential lost sale.

Back in Stock Series

You can remind users of products they’ve browsed but were out of stock when the inventory is replenished. Back in Stock Series is one of the highest-converting series, as it comprises products that users are most interested in and ready to purchase.

New Product Series

Many e-commerce websites particularly expand their product range during campaign periods. New Product Series allows you to announce your newly arrived products to users who have activity on your online site before sending a standard campaign. This way, your existing data will be informed about all developments related to you. You can announce new products specifically for Valentine’s Day to your users.

Best Sellers Series

The trigger scenario of sending the Week’s Best Sellers to your existing data holds significant importance within your email revenue. Users enjoy knowing what others prefer and love capturing clues about shopping habits. This creates a sense of curiosity in users and directs them towards making a purchase. You can prepare a series featuring the most purchased products for those who are shopping for Valentine’s Day.

Browse and Abandonment

Every user can sometimes fall off the radar during their purchasing journey. Browse and abandonment is a cost-effective way to re-engage users who have slipped away. This scenario involves triggered email series based on the user’s last visited page, focusing on their activity. Browse and Abandonment aims to bring back users interested in any category to your site and encourages them to make a purchase from that category.

Email Recommendations

These are recommendation emails where you offer personalized product suggestions to users who have made a purchase or been in contact with you. By looking at your users’ previous purchase history, you can provide complementary products that align with their previous shopping experiences.

To benefit from the artificial intelligence-supported analysis tools of the Revotas CX Platform, feel free to contact us.